Avoid these Christmas copywriting clichés – try this instead
As marketers start planning their festive campaigns, something emerges from the shadows like Michael Bublé – the annual #ChristmasCopyBingo.
Wow your clients with these alternative Christmas card ideas
It’s that time of year again. Thousands of UK businesses are scrabbling to get their client Christmas lists together, separating them into higher and..
Top 7 photo editor apps for busy marketers
Whether you’ve been running your social media channels for years, or you’ve just started to get into content creation for your business, keeping on top of..
From Spain to Sri Lanka: Inclusive flexible working to retain your staff
Here at Bright we're lucky enough to work alongside a whole host of talented, intelligent people and we know it's vitally important that we don't take..
What do consumers really think about Influencer Marketing?
There’s no skirting around the fact that influencer marketing in on the up. 90% of marketers reported that the ROI from their influencer marketing..
6 steps to a successful influencer marketing campaign
Picture the scene, it’s 9pm on a hot July evening and hundreds of thousands of 20 somethings are perched on the sofa - eagerly awaiting the 60 minutes of..
How do you prove the value of Influencer Marketing?
Businesses are making $6.50 for every $1 spent on influencer marketing, according to a poll of marketing professionals conducted by Tomoson. It’s a..
Keep yourself in the picture - 4 handy tips to make the most of Asset Bank notifications
It’s pretty common for your Digital Asset Management (DAM) solution to notify you when new users want to register to use the system, or even when new..
Bright win the 'Excellence in Wellbeing' award!
We're really overwhelmed and so pleased to announce that we've been recognised by Great Place to Work as a centre of 'Excellence in Wellbeing'. Here at..
Introducing Brand Hub
Brand Hub is a new interactive brand guidelines platform created by Bright, the team behind Asset Bank. Brand Hub is designed specifically to tell your..