From Global Finance to World Records – 2 New DAM Case Studies

Topics: Digital Asset Management

We have recently published two new Asset Bank case studies. Both of these clients have a global presence, the first is Santander, one of the world’s largest banks, and the second client’s name speaks for itself, Guinness World Records.

Nancy_Siefker_-_Farthest_arrow_shot_using_feet_0742 One of the 40,000 GUINNESS WORLD RECORDS: Furthest arrow shot on target using feet 

Our solution for Santander UK, called the Santander Creative Bank, performs three key functions;

  • As regulatory archive system
  • As a central artwork library for Santander’s marketers and agencies to update marketing materials
  • As Santander’s brand asset and photography library

Before finding Asset Bank, Santander had struggled to find a Digital Asset Management system that could perform all three functions. Read the case study to discover how we managed it.

Guinness World Records also supplied us with a challenging brief (the best kind in our view). As well as wanting to centralise all their brand assets, the team wanted to find a more efficient means of collecting all the media involved in a world record breaking attempt including photos and videos. Read the case study to find out how Asset Bank helped them achieve this.

Download our Future proofing your digital asset strategy eBook  The ebook also offers evidence that the features of next generation DAM  solutions are already appearing in offerings from reputable DAM providers. It  means forward-thinking organisations are benefiting from future-ready DAM  solutions today – but is yours? Download now!