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Asset Bank vs Bynder

Comparing digital asset management software

Asset Bank and Bynder are both digital asset management solutions built to help manage and organise assets, but they differ in important ways.

Scroll down to check our comparison table.

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Why marketing professionals choose Asset Bank over Bynder as their DAM

Asset Bank's pricing is transparent

Asset Bank's pricing is transparent and can easily be found on the website. No requests for demos, no demands for your details.

Asset Bank's Essential package starts from £5,949/year, Professional is from £9,849/year, and Enterprise is from £19,499/year, plus set-up fees for all packages.

Bynder do not share their prices until customers have undergone a demo. According to feedback we have received, Bynder is significantly more expensive than Asset Bank, with a multi-year lock-in.

Configurability

Asset Bank stands out for its flexibility, offering a range of configuration options that ensure the platform adapts to your specific requirements and workflows.

Specifically, Asset Bank allows for a traditional folder and subfolder structure, like a shared drive to create subfolders, which Bynder reportedly does not.

Bynder, however, includes a large amount of functionality that may be unnecessary – or of limited value – for many teams.

Version control

With new version alerts from Asset Bank’s DAM system, it’s possible for users to be notified whenever a brand asset they have previously downloaded or uploaded has been changed, proactively making sure the right assets are being used across channels.

Asset expiry alerts give users warnings that assets are due to expire and must be replaced. Auto deletion on expiry removes access to assets, ensuring no one accidentally uses them.

No hidden costs

Bynder offer a wide range of integrations, but these often come as standard, regardless of whether or not you need them, and at a higher price point.

From just £5,949 per year, your Asset Bank subscription includes all the core DAM features, so there are no surprises or hidden fees for essential Digital Asset Management functionality.

While Asset Bank provides integrations with Canva, Adobe, WordPress, Figma, Microsdoft 365, Google Workspace and more, these are transparently offered as optional, paid features for those who require extra flexibility with their DAM.

UX, UI, and excellent customer support

UX and UI

Asset Bank's user interface is continually evolving to be optimised for excellent user experience.

We take our customers seriously. Your feedback directly influences our product roadmap.

Customer success

Our onboarding programme is customised to each organisation, and every client has a dedicated customer success manager from our UK-based team, who are consistently rated as 'Excellent'.

Our clients say...

"Asset Bank is fantastic. The DAM system is easy to set up and the onboarding process is very well organised. Highly recommend! We've been incredibly happy with the customer support team."

– Julia R

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How to choose between Asset Bank and Bynder

Custom metadata fields
 
 
AI-powered auto-tagging*
 
 
Automatic new version alerts
 
 
Version control and history tracking
 
 
Duplicate detection
 
 
Dynamic download options/on-demand asset transformation
 
 
Facial recognition
 
 
Transparent Pricing
 
 
The information provided on this page is based on publicly available data and sources at the time of writing. While we strive for accuracy, the features and offerings of competitor platforms may change over time. We recommend verifying specific details directly with the respective service provider to ensure the most up-to-date information.

We can't wait to show you Asset Bank in action!

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