Most recent posts

Marketing,
Influencer Marketing

Love Island - who’s really calling the shots?

Love Island returns to our screens on the 12th January and viewing public is already on tenterhooks waiting to see who will enter the villa. To the..
Marketing,
Influencer Marketing

What do consumers really think about Influencer Marketing?

There’s no skirting around the fact that influencer marketing in on the up. 90% of marketers reported that the ROI from their influencer marketing..
Marketing,
Influencer Marketing

6 steps to a successful influencer marketing campaign

Picture the scene, it’s 9pm on a hot July evening and hundreds of thousands of 20 somethings are perched on the sofa - eagerly awaiting the 60 minutes of..
Marketing,
Influencer Marketing

How do you prove the value of Influencer Marketing?

Businesses are making $6.50 for every $1 spent on influencer marketing, according to a poll of marketing professionals conducted by Tomoson. It’s a..
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