DAM for Automotive & Motor Industries

Fast-moving campaigns. Complex usage rights. Consent and compliance risks. Asset Bank helps automotive teams stay compliant, controlled and confident with every asset they use.

Whether it’s product shots of the latest accessory, embargoed brand assets, dealer marketing materials, or vehicle imagery, Asset Bank ensures only the right content is used by the right people, in the right way, every time.

Trusted by automotive and motor industry brands to securely manage and share content across dealers, partners and markets

Govern vehicle launch assets across markets and regions

Automotive and motor industry brands deal with ever-changing products – all with unique rights, regions and restrictions.

Our DAM software makes compliance part of your everyday workflow:

Usage rights are shown in previews and search results
Licence restrictions are displayed upfront
Rights are reiterated at download
Metadata carries rights, credits and limitations with the asset

Compliance built in. No mistakes, no stress.

Clear visibility of usage rights & consent

Images of people are governed by GDPR and other global privacy regulations. Asset Bank lets you:

Track and manage consent for people in imagery – GDPR-safe, audit-ready and easy to report
Upload and link consent forms to all relevant photos and videos
Add expiry dates so assets automatically retire when consent runs out
Alert users when consent for previously downloaded content expires

This level of consent control protects automotive brands from legal exposure and privacy complaints.

Control access across dealers, partners and markets

Automotive organisations need different levels of access for internal marketing and design teams, regional brand teams, dealer networks, agencies and media partners.

Asset Bank gives you granular permissions that are powerful but easy to manage:

Set permissions by user group, region, sub-brand, or folder
Restrict access to approved assets only
Require approvals before sensitive files are downloaded
Limit which download options each group can see

The result? Less risk, faster output.

Protect rights and prevent industry leaks

Leaks of pre-launch images, unreleased specification assets, or embargoed vehicle shots can damage competitive advantage and brand reputation. With Asset Bank, rights, licence terms and embargo controls travel with every asset – so sensitive content stays under control until public release.

Version control and automated expiry rules mean outdated models, discontinued accessories, or expired license images are retired automatically, preventing misuse and compliance breaches.

Automotive teams use Asset Bank to…

Manage permissions and user access, to ensure compliance with legal and licensing requirements
Control partner access without losing oversight – dealers, agencies and regional teams only see what they should
Stop outdated or restricted content from circulating – version control and expiry alerts keep content current
Protect against industry leaks – pre-release content remains secure until launch

Use assets confidently

If you’re responsible for automotive brand governance, dealer marketing, campaign compliance or digital rights, Asset Bank helps you stay on the right side of licensing, consent, permissions and control.

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